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Electric Hoodies on Ochoa Boyz - New Music Video

The California based group "Ochoa Boyz" released a new video to showcase their newest song - Night You Won't Forget.Each of the Ochoa brothers illuminated the screen with LED active wear from SOVO gear!  In the music video, the singers wore Electric Light Up Hoodies, LED armbands, Laser Light Activated Shirts, LED Shoe Laces, and [...]

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New Gear at SOVO - Activewear

We've been listening, and searching for the light up gear you are asking for!  At SOVO, we started 3 years ago with the world's first Electric Light Up Hoodies - Made in USA.Everyday people ask us for active wear and safety gear for their athletics.  Today we offer the first few items in a much [...]

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Dumbstruck at SXSW in electric light up Hoodies

Dumbstruck is at SXSW wearing custom SOVO electric light up hoodies this weekend. Find them at a number of parties wearing their new neon gear. Dumbstruck is an app which makes sharing photos a more personal and intimate experience. Check out this electric write up by Techcrunch.

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Hoodie Giveaway by Electric Run

Our friends at Electric Run are giving away some SOVO Hoodies!! Just follow us on Twitter and RT to enter. While you're at it, check out their next 5K near you and register right away - every race has SOLD OUT thus far - WOW[caption id="attachment_488" align="alignleft" width="625"] SOVO Gear Hoodies light up [...]

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Electric Light Up Hoodie - seen on Bachelor Electric Run

SOVO released NEW Electric Light Up clothing today! The Bachelor Juan Pablo and his date Kat debuted the custom athletic gear for the Electric Run on ABC last night. Check the new Crop Top available in all fabric colors and light filaments - Grab One HERE!

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The Bachelor wears SOVO gear for Electric Run!

The Bachelor (ABC) Juan Pablo LIGHTS UP the Electric Run in New and Custom SOVO gear !!Items worn by Juan include custom made tracksuit with SOVO blue filaments running both arms and legs and zipper/collar. Kat ran in a custom skort and the NEW "Crop Top" available on www.sovogear.com in many colors!! The LED equalizer [...]

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Evolve Your Voice - Todd Seyler

“Be Inspiring”This simple two word motto of SOVO conveys empowerment through an individual’s voice.Growing up a victim of child abuse, I had no voice. When I cried, no one listened. When I had troubles, there was no concerning ear. Questions warranted no response. No desire, hope, belief or celebration was ever shared. I was silenced [...]

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If you haven't heard, a new phenomena is moving like electricity through a wire across the nation... It's the ELECTRIC RUN!!  SOVO is a proud sponsor of the Electric Run and attended the 1st race in Orange County, CA.  An event hosting this many lights, glowing runners, electric architecture and awesome music you may think [...]

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IndieGoGo Campaign - Let's Go!

Hey Friends! We've launched an Indiegogo campaign to help bring SOVO to market! You can help from as little as $5... and there are some REALLY great PERKS in it for you!! HELP SOVO

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